我的購物車 (0)
我的帳號資料
我的訂單紀錄
我的學校教授
我的學校課程

[ Tips ] 一分鐘使用導覽

搜尋 
請輸入欲查詢之關鍵字
 
  進階搜尋
依主題瀏覽 
依商品類型瀏覽 
依出版日期瀏覽 
依作者瀏覽(姓) 
A
B
C
D
E
F
G
H
I
J
K
L
M
N
O
P
Q
R
S
T
V
W
Y
Z
銷售排行榜 
 您所選取的商品項目

> AT&T v. Microsoft (A): IP Litigation Strategy

商品編號: 9-608-080
出版日期: 2008/01/09
作者姓名:
Shih, Willy
商品類別: General management
商品規格: 20p

再版日期: 2008/08/20
地域:
產業:
個案年度: 1999 -  2004

 


商品敘述:

This case examines a hard fought litigation over a patent that originated at Bell Labs. It illustrates the challenges that technology companies face today innovating in a complex intellectual property environment in fields where there is a high amount of cumulativeness. The case highlights the leverage that good strategic thinking can bring to influencing the outcome.


涵蓋領域:

Business & government relations;Patents;Conflict resolution


相關資料:

Case Teaching Note, (5-608-082), 8p, by Willy Shih